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Westside Beauty Supply

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    • Hair

    Everything you need for beautiful hair!

    • Neuma neuSmooth Revitalizing Masque
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      Neuma

      Neuma neuSmooth Revitalizing Masque

      Color-extending formula for dry, damaged and frizzy hair (curly/wavy/thick) Revives, strengthens and smooths, while improving strength and manageability Tames dry, damaged, frizzy hair caused by chemical treatments, heat or environmental...

      $42.00
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    • Neuma reNeu Conditioner new packaging Neuma reNeu Conditioner old packaging
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      Neuma

      Neuma reNeu Conditioner

      Lightweight, nourishing, color-extending formula for all hair and scalp types Enhances hair and scalp condition, detangles and helps control frizz and flyaways Sunflower seed oil helps balance oily hair & scalp Peppermint Leaf helps reduce...

      $42.95
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    • Neuma reNeu Clarifying Shampoo new packaging Neuma reNeu Clarifying Shampoo old packaging
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      Neuma

      Neuma reNeu Clarifying Shampoo

      Sulfate-free, color-extending formula for all hair and scalp types Lightweight, nourishing removes product build up from hair and scalp while detangling and smoothing Sunflower seed oil balances oily hair & scalp Peppermint Leaf reduces...

      $42.95 - $104.95
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    • Neuma neuVolume Conditioner new packaging Neuma neuVolume Conditioner old packaging
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      Neuma

      Neuma neuVolume Conditioner

      Ultra-lightweight, color-extending formula for all hair types won't weigh hair down Softens, smoothes and adds fullness, gives hair fullness and movement, while adding dimension and shine Pomegranate extract and Vegetable-based glycerin helps...

      $42.95
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    • Neuma neuVolume Shampoo new packaging Neuma neuVolume Shampoo old packaging
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      Neuma

      Neuma neuVolume Shampoo

      Sulfate-free color-extending formula for all hair types in need of a lift Adds weightless body and volume, and offers anti-static properties while giving hair fullness and movement Pomegranate extract and Vegetable-based glycerin helps prevent...

      $42.95
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    • Neuma neuMoisture Conditioner new packaging Neuma neuMoisture Conditioner old packaging
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      Neuma

      Neuma neuMoisture Conditioner

      Formulated for dry and chemically damaged hair Rehydrates thirsty hair by restoring lost moisture Helps balance moisture while protecting color Humidity-resistant Color-extending formula Whether it’s due to weather, heat styling or...

      $42.95
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    • Neuma neuMoisture Shampoo new packaging Neuma neuMoisture Shampoo old packaging
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      Neuma

      Neuma neuMoisture Shampoo

      Luxuriously, rich, creamy sulfate-free lather formulated for dry and chemically damaged hair Rehydrates thirsty hair by restoring lost moisture.  Perfect for dry, damaged hair, these products help balance moisture while protecting color and...

      $42.95
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    • Olaplex No.7 Bonding Oi
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      Olaplex

      Olaplex No.7 Bonding Oil

      A highly-concentrated, weightless reparative styling oil. Dramatically increases shine, softness, and color vibrancy. N°7 minimizes flyaways and frizz, while providing UV/heat protection of up to 450°F/232°C.

      $30.00
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    • Olaplex No.3 Hair Perfector
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      Olaplex

      Olaplex No.3 Hair Perfector

      The product that made OLAPLEX famous! Our global best-seller is an at-home treatment, not a conditioner, that reduces breakage and visibly strengthens hair, improving its look and feel. It will restore your hair's healthy appearance and texture by...

      $30.00
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    Westside Beauty Supply

    GREAT SELECTION

    We carry thousands of professional salon products. Many are exclusives that the big box stores can’t get!

    SHOP CONFIDENTLY

    We are an authorized salon retailer for every brand we carry. All of our products come fully backed by the manufacturer.

    CUSTOMER SERVICE

    We are a REAL family owned business and working salon, not a big box or warehouse. Our #1 goal is your complete satisfaction.

    REAL SUPPORT

    Not sure which product suits you? Give us a call and let one of our salon professionals help you find the perfect product.

    LOCALLY OWNED

    We have served the Santa Cruz area for over 37 years and promise to provide the same impeccable service online and offline.