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Westside Beauty Supply

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    • Volumizing

    • ColorProof Volume Shampoo
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      ColorProof

      ColorProof Volume Shampoo

      Gently cleanse and nourish hair with featherlight moisture, lasting body and color protection. Aroma: White Nectarine • Provides featherlight volume while gently cleansing • Delivers body, fullness and healthy shine • Perfect for daily...

      $10.95 - $92.95
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    • Number 4 Clarifying Shampoo
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      Number 4

      Number 4 Clarifying Shampoo

      A deep cleansing solution. Its unique, low lather formula doesn't strip moisture or color but does strip absurd faux pas. Nutritive to scalp, hair and shower décor. It is the perfect go-to product for anyone desiring a deeper clean without...

      $8.95 - $38.95
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    • Number 4 Hydrating Shampoo
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      Number 4

      Number 4 Hydrating Shampoo

      Moisturizes and color protects while replenishing splendor. Vitamin B5 properties create shine and condition, improving hair’s bourgeoisie strength and keeping it clean from any stylistic sin. It is the perfect shampoo for anyone with hair in need...

      $8.95 - $40.95
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    • Number 4 Volumizing Shampoo
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      Number 4

      Number 4 Volumizing Shampoo

      It’s all about big hair, darling, big hair. We have brought the word cationic back into the stylistic tableau, as it charges onto your hair shaft providing positive and negative tiny little explosions that repel each other, creating enhanced hair...

      $8.95 - $40.95
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    • Enjoy Holistic Volume Shampoo
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      Enjoy

      Enjoy Holistic Volume Shampoo

      pH 5.0-6.0 Volume Shampoo adds body, softness and lightweight moisture to fine hair. Directions for Use: Wet hair. Apply shampoo, work into hair and scalp, then rinse. For more intense lather repeat the process. Follow with...

      $26.95 - $63.95
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    • Mastey Traite Sulfate Free Color Safe Shampoo
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      Mastey

      Mastey Traite Sulfate Free Shampoo

      Traite sulfate-free moisturizing shampoo cleanses without compromise. A unique cleanser that treats your hair as gently as you would treat your skin, this nutrient rich cream restores moisture, shine and health to hair with a mild formula naturally...

      $34.95
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    • Pureology Hydrate Sheer Shampoo
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      Pureology

      Pureology Hydrate Sheer Shampoo

      This concentrated, but lightweight, moisturizing shampoo from Pureology is silicone-free to avoid weighing hair down, and is infused with a signature aromatherapy blend of ylang ylang, bergamot and patchouli scents. Fine hair needs hydration,...

      $38.00 - $90.00
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    Westside Beauty Supply

    GREAT SELECTION

    We carry thousands of professional salon products. Many are exclusives that the big box stores can’t get!

    SHOP CONFIDENTLY

    We are an authorized salon retailer for every brand we carry. All of our products come fully backed by the manufacturer.

    CUSTOMER SERVICE

    We are a REAL family owned business and working salon, not a big box or warehouse. Our #1 goal is your complete satisfaction.

    REAL SUPPORT

    Not sure which product suits you? Give us a call and let one of our salon professionals help you find the perfect product.

    LOCALLY OWNED

    We have served the Santa Cruz area for over 37 years and promise to provide the same impeccable service online and offline.