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Westside Beauty Supply

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    • Hair

    Everything you need for beautiful hair!

    • Number 4 Clarifying Shampoo
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      Number 4

      Number 4 Clarifying Shampoo

      A deep cleansing solution. Its unique, low lather formula doesn't strip moisture or color but does strip absurd faux pas. Nutritive to scalp, hair and shower décor. It is the perfect go-to product for anyone desiring a deeper clean without...

      $8.95 - $38.95
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    • Number 4 Hydrating Conditioner
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      Number 4

      Number 4 Hydrating Conditioner

      Moisturizes and helps repair split ends, dryness, frizz and really bad stylistic habits. ItsVitaminB5 formula creates shine and condition, improving your hair’s bourgeoisie strength and keeping it clean and static free. The perfect companion to...

      $8.95 - $40.95
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    • Number 4 Hydrating Shampoo
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      Number 4

      Number 4 Hydrating Shampoo

      Moisturizes and color protects while replenishing splendor. Vitamin B5 properties create shine and condition, improving hair’s bourgeoisie strength and keeping it clean from any stylistic sin. It is the perfect shampoo for anyone with hair in need...

      $8.95 - $40.95
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    • Number 4 Volumizing Conditioner
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      Number 4

      Number 4 Volumizing Conditioner

      With its unique lightweight formula,it commits to undercover configurations of fuller hair,amplified volume,startling shine and endless body.Its detangling power will assure that no matter how humid the after party venue is, your hair will definitely...

      $8.95 - $40.95
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    • Number 4 Volumizing Shampoo
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      Number 4

      Number 4 Volumizing Shampoo

      It’s all about big hair, darling, big hair. We have brought the word cationic back into the stylistic tableau, as it charges onto your hair shaft providing positive and negative tiny little explosions that repel each other, creating enhanced hair...

      $8.95 - $40.95
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    • Number 4 Mighty Hairspray
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      Number 4

      Number 4 Mighty Hairspray

      A strong yet flexible hold hairspray that keeps hair in place under high humidity conditions. Hair remains soft and chic with a non hairspray feeling.Water-free, dry, brushable spray gives strong support with no flakes or frizz. Hot tools and root lift...

      $11.95 - $30.95
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    • Loreal Super Blue Cream Oil Lightener
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      L'OREAL

      Loreal Super Blue Cream Oil Lightener

      This creme oil lightener has a rich and smooth non-drip formula that prelightens hair quickly and easily. For full-head, extra-light blonding Lifts and prepares hair for any toning or coloring process Built-in drabber to help eliminate red, gold,...

      $7.95
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    • Redken Frizz Dismiss Conditioner NEW Packaging packaging change
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      Redken

      Redken Frizz Dismiss Conditioner

      Redken Frizz Dismiss Conditioner is an anti-frizz conditioner that has a gentle, sulfate-free and sodium chloride-free formula to tame frizzy hair, increase smoothness and enhance shine. This conditioner is made with Redken's Smoothing Complex featuring...

      $27.95 - $55.95
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    • Redken Frizz Dismiss Shampoo NEW packaging Redken Frizz Dismiss Shampoo
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      Redken

      Redken Frizz Dismiss Shampoo

      Frizz Dismiss Shampoo is a Sodium Chloride- Free and Sulfate-Free shampoo that fights frizz and enhances shine. Redken Frizz Dismiss Shampoo is anti-frizz shampoo with a gentle, sulfate & sodium chloride free formula. This shampoo is formulated...

      $27.95 - $55.95
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    • Sun Bum Purple Blonde Toning Shampoo
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      Sun Bum

      Sun Bum Purple Blonde Toning Shampoo

      Our Blonde Purple Shampoo is specifically formulated to gently cleanse your hair while using Blue Spirulina and Violet Extract to brighten and tone its color. This special blend infuses your hair with moisturizing nutrients that help prevent dryness and...

      $9.99
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    Westside Beauty Supply

    GREAT SELECTION

    We carry thousands of professional salon products. Many are exclusives that the big box stores can’t get!

    SHOP CONFIDENTLY

    We are an authorized salon retailer for every brand we carry. All of our products come fully backed by the manufacturer.

    CUSTOMER SERVICE

    We are a REAL family owned business and working salon, not a big box or warehouse. Our #1 goal is your complete satisfaction.

    REAL SUPPORT

    Not sure which product suits you? Give us a call and let one of our salon professionals help you find the perfect product.

    LOCALLY OWNED

    We have served the Santa Cruz area for over 37 years and promise to provide the same impeccable service online and offline.