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Westside Beauty Supply

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    • Styling

    • Loma Texture & Finishing Spray
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      Loma

      Loma Texture & Finishing Spray

      Builds incredible, workable volume to dry hair Use for tousled, undone styles  Finishes and holds styles Humidity resistant Rich with Aloemoist Complex  Aromatherapy of Pure Orange, Tangerine & Cranberry Pear How to use: Spray 6-10...

      $27.95
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    • Loma Finishing Hairspray
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      Loma

      Loma Finishing Hairspray

      Perfect for locking down your style with no buildup or flaking  Dry spray pattern “mists” hair lightly without disturbing style  Brushable yet intense hold for second-day restyling Leaves a natural soft shine without an “over...

      $29.95
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    • Champkom Heavyweight Hair Molding Gel 17oz
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      Champkom

      Champkom Heavyweight Hair Molding Gel

      HEAVYWEIGHT Hair Gel Features and Benefits: Great Natural Gloss Shine Flake Free and Alcohol Free Great for Molding All Hair Types & Styles Extra Strong Hold Lasts All Day Strong Heavy Weight Gel Provides Great Control Clean & Classic...

      $13.95 - $22.95
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    • Eco Style Krystal Styling Gel
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      Eco Style

      Eco Style Krystal Styling Gel

      Eco Style Krystal styling gel is a strong hold styling gel that is ideal for any hair type and color. This weightless hair gel product provides gravity-defying hold and adds body & shine to all styles. Krystal Gel is water based to deliver moisture...

      $12.95
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    • Enjoy Volumizing Elixir
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      Enjoy

      Enjoy Volumizing Elixir

      This formula styles effortlessly, adding density and texture to fine hair. Gives hair incredible body with long lasting hold. Directions for Use: On clean damp hair, squeeze a small amount into hands and emulsify. Apply to hair and...

      $27.95
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    • ABBA Volume Foam Styling Mousse
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      ABBA

      ABBA Volume Foam Styling Mousse

      ABBA Volume Foam Styling Mousse creates movable volume with a light to medium hold. Lemongrass adds volume while Agave Nectar and Grapeseed Oil adds strength, conditioning and shine. Natural UV protectors fight damage and help to preserve color...

      $24.95
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    • Enjoy Fiber
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      Enjoy

      Enjoy Fiber

      Fiber styles effortlessly and has incredible memory. The firm, flexible hold gives numerous style options for day or night. Rinses out easily. Directions for Use: Apply a small amount on hands and emulsify (rub into hands). Style...

      $24.95
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    • Enjoy Texture and Volume Spray
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      Enjoy

      Enjoy Texture and Volume Spray

      A layerable spray, great for adding volume to a blow-dryed style or giving a piecey textured finish to dry hair. Leaves the hair manageable and shiny. Directions for Use: Shake well before use.  Can be used in damp or dry hair...

      $25.95
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    • Sun Bum Sonny's Original Surf Paste
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      Sun Bum

      Sun Bum Sonny's Original Surf Paste

      Yeah, we like to look good, but we really don't like spending too much time worrying about it.  So we made Texturizing Sonny's Original Surf Paste, which gives our mops a soft, matte finish for a casual look & feel we like.  Do less, live...

      $14.99
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    Westside Beauty Supply

    GREAT SELECTION

    We carry thousands of professional salon products. Many are exclusives that the big box stores can’t get!

    SHOP CONFIDENTLY

    We are an authorized salon retailer for every brand we carry. All of our products come fully backed by the manufacturer.

    CUSTOMER SERVICE

    We are a REAL family owned business and working salon, not a big box or warehouse. Our #1 goal is your complete satisfaction.

    REAL SUPPORT

    Not sure which product suits you? Give us a call and let one of our salon professionals help you find the perfect product.

    LOCALLY OWNED

    We have served the Santa Cruz area for over 37 years and promise to provide the same impeccable service online and offline.