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Westside Beauty Supply

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    • Shampoo

    • Nioxin Scalp Relief Kit
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      Nioxin

      Nioxin Scalp Relief Kit

      SOOTHES THE SCALP WHILE HELPING THICKEN THE HAIR FROM THE 1ST USE FREE OF PARABENS, SULFATES AND COLORANTS More than ¾ of consumers who tried it felt their scalp relieved and comforted**Based on a consumer test, where subjects with scalp...

      $45.50
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    • Suavecito Daily Shampoo
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      Suavecito

      Suavecito Daily Shampoo

      This premium Daily Shampoo contains soothing Sage Oil and Chamomile to gently cleanse hair and prevent dry, itchy scalp. The Sulfate Free formula will not damage or dry out your hair and helps to keep your locks looking and feeling healthy. Directions:...

      $13.95
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    • Keracolor Color + Clenditioner
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      Keracolor

      Keracolor Color + Clenditioner

      All in one Cleanser, color and conditioner Vibrant color on pre-lightened hair Refresh faded color between touch-ups Use as a toner to remove unwanted tones or intensify others Can be layered to create more intense color Sulfate, paraben and...

      $23.95
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    • Enjoy Holistic D-Lux Shampoo
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      Enjoy

      Enjoy Holistic D-Lux Shampoo

      pH 4.0-5.0 D-Lux Shampoo strengthens while giving the hair a luxurious experience. Great for thick, coarse and curly hair. Directions for Use: Wet hair. Apply shampoo, work into hair and scalp, then rinse. For more intense...

      $29.95 - $75.95
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    • Neuma reNeu Clarifying Shampoo new packaging Neuma reNeu Clarifying Shampoo old packaging
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      Neuma

      Neuma reNeu Clarifying Shampoo

      Sulfate-free, color-extending formula for all hair and scalp types Lightweight, nourishing removes product build up from hair and scalp while detangling and smoothing Sunflower seed oil balances oily hair & scalp Peppermint Leaf reduces...

      $43.95 - $109.95
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    • Neuma neuVolume Shampoo new packaging Neuma neuVolume Shampoo old packaging
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      Neuma

      Neuma neuVolume Shampoo

      Sulfate-free color-extending formula for all hair types in need of a lift Adds weightless body and volume, and offers anti-static properties while giving hair fullness and movement Pomegranate extract and Vegetable-based glycerin helps prevent...

      $43.95
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    • Neuma neuMoisture Shampoo new packaging Neuma neuMoisture Shampoo old packaging
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      Neuma

      Neuma neuMoisture Shampoo

      Luxuriously, rich, creamy sulfate-free lather formulated for dry and chemically damaged hair Rehydrates thirsty hair by restoring lost moisture.  Perfect for dry, damaged hair, these products help balance moisture while protecting color and...

      $43.95
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    • Olaplex No.4 Bond Maintenance Shampoo
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      Olaplex

      Olaplex No.4 Bond Maintenance Shampoo

      A highly-nourishing and reparative shampoo. N°4 Shampoo repairs and protects hair from everyday stresses — including damaged hair, split ends, and frizz — by re-linking broken bonds. Leaves hair easier to manage, shinier and healthier...

      $32.99 - $96.99
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    • Sebastian Drench Shampoo
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      Sebastian

      Sebastian Drench Shampoo

      Hydrated hair with full-bodied style Moisturizing shampoo. Intense nourishing formula rehydrates dry, frizzy and chemically treated hair. For silky body and shine. Color-safe. How to use: Massage Sebastian Drench Shampoo into wet hair to...

      $16.50
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    • Enjoy Holistic Volume Shampoo
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      Enjoy

      Enjoy Holistic Volume Shampoo

      pH 5.0-6.0 Volume Shampoo adds body, softness and lightweight moisture to fine hair. Directions for Use: Wet hair. Apply shampoo, work into hair and scalp, then rinse. For more intense lather repeat the process. Follow with...

      $25.95 - $56.95
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    Westside Beauty Supply

    GREAT SELECTION

    We carry thousands of professional salon products. Many are exclusives that the big box stores can’t get!

    SHOP CONFIDENTLY

    We are an authorized salon retailer for every brand we carry. All of our products come fully backed by the manufacturer.

    CUSTOMER SERVICE

    We are a REAL family owned business and working salon, not a big box or warehouse. Our #1 goal is your complete satisfaction.

    REAL SUPPORT

    Not sure which product suits you? Give us a call and let one of our salon professionals help you find the perfect product.

    LOCALLY OWNED

    We have served the Santa Cruz area for over 37 years and promise to provide the same impeccable service online and offline.