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Westside Beauty Supply

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    • Hair

    Everything you need for beautiful hair!

    • SmoothProof Serum
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      Biolage

      Biolage SmoothProof Serum

      Frizzy hair needs special treatment to control flyaways. Inspired by natures water-resistant camellia, Biolage SMOOTHPROOF Serum for frizzy hair provides humidity control and anti-frizz smoothness even in 97% humidity.* Tames frizz and flyaways while...

      $29.00
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    • SmoothProof Conditioner
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      Biolage

      Biolage SmoothProof Conditioner

      Frizzy hair is often difficult to manage in humid weather. Inspired by natures water-resistant camellia, Biolage SMOOTHPROOF Conditioner for frizzy hair provides humidity control and anti-frizz smoothness even in 97% humidity.* Detangles and defrizzes...

      $24.00 - $42.00
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    • ScalpSync Cooling Mint Shampoo
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      Biolage

      Biolage ScalpSync Cooling Mint Shampoo

      Inspired by the anti-bacterial and calming properties of the Mint Leaf, Biolage SCALPSYNC Cooling Mint Shampoo cleanses excess oil from the scalp and hair and awakens with a cool, refreshing sensation. Cleanses excess oil from the scalp and...

      $24.00 - $42.00
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    • ScalpSync Shampoo
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      Biolage

      Biolage ScalpSync Anti Dandruff Shampoo

      Inspired by the anti-bacterial and calming properties of the Mint Leaf, Biolage SCALPSYNC Anti-Dandruff Shampoo with Pyrithione Zinc helps target dandruff, control the appearance of visible flakes and relieves scalp irritation with continued use...

      $24.00 - $42.00
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    • HydraSource Shampoo
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      Biolage

      Biolage HydraSource Shampoo

      Dry hair often causes frizz, split ends and lack of shine. Inspired by the aloe plant that never seems to dry, Biolage HYDRASOURCE Shampoo helps optimize moisture balance for healthy looking hair. Give her up to 15X more moisturized hair after just one...

      $7.50 - $42.00
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    • Quick view

      Biolage

      Biolage HydraSource Mask

      Dry hair often looks dull and lacks manageability. Inspired by the aloe plant that never seems to dry, Biolage HYDRASOURCE moisturizing hair mask helps optimize moisture balance for healthy looking hair. Moisturizing hair mask instantly and deeply...

      $30.00
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    • Detangling Solution
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      Biolage

      Biolage HydraSource Detangling Solution

      Dry hair can be prone to breakage and lacks manageability and shine. Inspired by the aloe plant that never seems to dry, Biolage HYDRASOURCE Detangling solution for dry hair helps optimize moisture balance for healthy looking hair. Instantly renews...

      $24.00 - $42.00
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    • HydraSource Conditioning Balm
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      Biolage

      Biolage HydraSource Conditioning Balm

      Dry hair is often difficult to detangle, lacking softness and shine. Inspired by the aloe plant that never seems to dry, Biolage HYDRASOURCE Conditioning Balm helps optimize moisture balance for healthy looking hair. Give her up to 15X more moisturized...

      $24.00 - $52.00
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    • ColorLast Shampoo
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      Biolage

      Biolage ColorLast Shampoo

      Color-treated hair can fade and lose it's luster over time. Inspired by nature's fade-defying orchid, Biolage COLORLAST Shampoo helps maintain the color depth, tone and shine for vivid color-treated hair. Give her hair salon-vibrant color for up to 9...

      $7.50 - $42.00
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    • ColorLast Conditioner
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      Biolage

      Biolage ColorLast Conditioner

      Color-treated hair often loses it's color and luster over time. Inspired by nature's fade-defying orchid, Biolage COLORLAST Conditioner helps maintain the color depth, tone and shine for vivid color-treated hair. Give her hair salon-vibrant color for up...

      $7.50 - $42.00
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    • Perfector 777
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      Ardell

      Ardell Perfector 777

      Conditions hair as it corrects color. Protects scalp from ammonia and peroxide burn and irritation from perms and color services. Reduces damage from the sun and lessens chances of peroxide damage Evens color and less peroxide damage Evenly...

      $2.50
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    Westside Beauty Supply

    GREAT SELECTION

    We carry thousands of professional salon products. Many are exclusives that the big box stores can’t get!

    SHOP CONFIDENTLY

    We are an authorized salon retailer for every brand we carry. All of our products come fully backed by the manufacturer.

    CUSTOMER SERVICE

    We are a REAL family owned business and working salon, not a big box or warehouse. Our #1 goal is your complete satisfaction.

    REAL SUPPORT

    Not sure which product suits you? Give us a call and let one of our salon professionals help you find the perfect product.

    LOCALLY OWNED

    We have served the Santa Cruz area for over 37 years and promise to provide the same impeccable service online and offline.