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Westside Beauty Supply

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    • Hair

    Everything you need for beautiful hair!

    • Suavecito Firme Hold Styling Gel
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      Suavecito

      Suavecito Firme Hold Styling Gel

      Sometimes you just want a stiff hair gel with a strong hold that comes from a styling gel. But this isn't your old school, cheap drugstore styling gel. We’ve worked to make a formula that gives you the strong hold you remember, while getting...

      $12.00
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    • American Crew Cream Pomade
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      American Crew

      American Crew Cream Pomade

      A moisture-rich cream pomade that provides a natural look while taming hair leaving a low shine finish. For light/medium hold with low shine. BENEFITS Provides moisturizing and conditioning benefits for better looking hair. Tames the hair...

      $22.99
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    • American Crew Firm Hold Styling Gel
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      American Crew

      American Crew Firm Hold Styling Gel

      An alcohol-free, light hold, styling gel. American Crew Classic Light Hold Styling Gel provides hair with body, sheen and light-hold. Luxuriously condition your scalp with ginseng and sage extract. The alcohol-free, flake-free formula prevents drying of...

      $19.95 - $35.99
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    • Redken Brews Men's High Hold Pomade
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      Redken

      Redken Brews Men's High Hold Pomade

      Control your style all day with Redken Brews high-hold pomade. This pomade controls even the most unruly hair and provides a high shine finish. This pomade provides maximum control and the strongest hold to ensure long-lasting style. Maximum hold...

      $21.95
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    • Uhai Edge Gel
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      Uhai

      Uhai Edge Gel

      Your favorite edge control, period. Why it is special: Provides long lasting control of your edges with no flaking Lanolin wax ensures your edges are LAID and baobab and castor oil protect your hairline from breakage Founder's...

      $16.95
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    • Uhai Styling Cream
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      Uhai

      Uhai Styling Cream

      All you need for moisturizing and styling curls and coils. Why it is special: Water-based styling cream that will hydrate your strands and enhance your curls - whether it be a wash n' go, twists or bantu knots Lauric acid of coconut oil moisturizes...

      $18.95
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    • Uhai Scalp Serum
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      Uhai

      Uhai Scalp Serum

      The ultimate solution for a dry, irritated or itchy scalp. Why it is special: Specially formulated with aloe leaf juice to instantly soothe any itchiness with a refreshing, cool sensation  Anti-inflammatory properties of baobab oil calm any...

      $15.95
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    • Uhai Oil Blend
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      Uhai

      Uhai Oil Blend

      An Allure Best of Clean Beauty Award Winner. Why it is special: Lightweight blend of seven natural and essential oils to calm frizz, add shine and leave your hair and skin soft without any greasiness Retain moisture with soybean oil Soften the...

      $16.95
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    Westside Beauty Supply

    GREAT SELECTION

    We carry thousands of professional salon products. Many are exclusives that the big box stores can’t get!

    SHOP CONFIDENTLY

    We are an authorized salon retailer for every brand we carry. All of our products come fully backed by the manufacturer.

    CUSTOMER SERVICE

    We are a REAL family owned business and working salon, not a big box or warehouse. Our #1 goal is your complete satisfaction.

    REAL SUPPORT

    Not sure which product suits you? Give us a call and let one of our salon professionals help you find the perfect product.

    LOCALLY OWNED

    We have served the Santa Cruz area for over 37 years and promise to provide the same impeccable service online and offline.