null
Toggle menu
(831) 479-1026
Westside Beauty Supply

25% OFF EVERYTHING!

Use code SPECIAL20 at checkout

FREE SHIPPING on orders over $75

Shop By Category

Shop By Brand

  • Hair
  • Skin
  • Nails
  • Makeup
  • Organic
  • Earth-friendly
  • Travel Size
  • Men

    • Shop By Brand

  • dermalogica
  • Paul Mitchell
  • Enjoy
  • ColorProof
  • AG
  • DevaCurl
  • Kenra
  • Sun Bum
  • Redken
  • Moroccanoil
  • J Beverly Hills
  • Joico
  • It's A 10
  • Suavecito
  • glo Skin Beauty
  • Loma
  • Nioxin
  • OPI
  • Pureology
  • ABBA
  • Sebastian
  • GiGi
  • Malibu C
  • Crome
  • All-Nutrient
  • Number 4
  • SuperNail
  • Curls & Potions
  • American Crew
  • Biolage
  • Living proof
  • No Nothing
  • All Nutrient Care
  • ASP
  • Lanza
  • Alterna
  • bareMinerals
  • Matrix
  • Olaplex
  • Aquage
  • Maria Nila
  • Original Sprout
  • Palladio
  • Satin
  • X5
  • Big Sexy Hair
  • Formula 18
  • FROMM
  • Hempz
  • Ardell
  • Brandon Femme
  • Celeb Luxury
  • Colure
  • Grande Cosmetics
  • Macadamia Professional
  • Manic Panic
  • Neuma
  • Wavertree & London
  • Cricket
  • DermOrganic
  • Pulp Riot
  • Zerran
  • blinc
  • CHI
  • Clairol
  • Keratin Complex
  • KMS
  • Uhai
  • Duo
  • Herbacin
  • Punky Colour
  • SkinJoy
  • The Crème Shop
  • ULTRA
  • B&D
  • HairArt
  • Hayashi
  • Je Veux
  • Nail Tek
  • Sorbie
  • Style Edit
  • Wella
  • BODE
  • Classic
  • FiberTech
  • Godefroy
  • K18
  • Keracolor
  • Onesta
  • Sta-Rite
  • The Pastel Shop
  • BabyFoot
  • Berins (Berodin)
  • Cuccio
  • DeMert
  • Hot Tools
  • L'OREAL
  • LastObject
  • Marianna
  • Schwartzkopf
  • View all Brands

    • Hair Removal

    • Enjoy Conditioning Shave Cream
      Quick view

      Enjoy

      Enjoy Conditioning Shave Cream

      This is refreshing, conditioning shaving cream is perfect for both men and women. It’s ultra-moisturizing, lightweight formula glides on easily for a slick and comfortable shave. Our moisture-rich blend gently cleanses, leaving your skin hydrated...

      $19.95
      Choose Options
    • GiGI Floral Hard Wax
      Quick view

      GiGi

      GiGi Floral Hard Wax

      This stripless hard wax is great for sensitive and delicate skin. GiGi Hard Wax with Floral Passions wax is a special aromatherapy hard wax formula infused with beneficial floral extracts such as Arnica, Chamomile, Calendula and Rose oil that calm and...

      $21.95
      Choose Options
    • GiGi Facial Honee Wax
      Quick view

      GiGi

      GiGi Facial Honee Wax

      Developed specifically for use on facial areas, GiGi Facial Honee will satisfy clients with even the most sensitive skin. GiGi Facial Honee is ideal for removing hair from the upper lip, chin, cheeks, eyebrows and hairline. For the removal of fine to...

      $19.95
      Choose Options
    • GiGi Muslin Strips
      Quick view

      GiGi

      GiGi Natural Muslin Wax Strips

      Natural Muslin Epilating Strips combine a fine grade texture for maximum absorption with an aesthetically-pleasing, clean appeal. Small 1 3/4" x 4 1/2" Perfect for small areas like eyebrows. Large 3" x 9" Perfect for large areas like arms, legs,...

      $6.95 - $15.95
      Choose Options
    • GiGi Trial Pack
      Quick view

      GiGi

      GiGi Epilating Trial 4 Pack

      GiGi Epilating Trial Pack contains pre & post waxing treatments that help make the waxing process a success, increasing repeat business. This trial pack contains four 2 oz waxing treatmemts. Ideal for estheticians who want to try GiGi's essential...

      $10.95
      Choose Options
    • GiGi Creme Wax Microwave Kit GiGi Kit Contents
      Quick view

      GiGi

      GiGi Crème Wax Microwave Kit

      GiGi Crème Wax Microwave Kit includes a gentle wax formula recommended for sensitive skin. The creamy application of GiGi Créme Wax aids in the comfortable removal of all unwanted hair, revealing silky soft skin with no wax residue left...

      $22.95
      Add to Cart
    • GiGi Creme Wax
      Quick view

      GiGi

      GiGi Crème Wax

      GiGi Creme Wax melts at a lower temperature allowing for a more comfortable application, particularly on sensitive skin. The thinner application aids in the removal of all unwanted hair. In addition, GiGi Creme Wax leaves skin silky smooth with no wax...

      $20.95
      Choose Options
    Compare Selected
    Westside Beauty Supply

    GREAT SELECTION

    We carry thousands of professional salon products. Many are exclusives that the big box stores can’t get!

    SHOP CONFIDENTLY

    We are an authorized salon retailer for every brand we carry. All of our products come fully backed by the manufacturer.

    CUSTOMER SERVICE

    We are a REAL family owned business and working salon, not a big box or warehouse. Our #1 goal is your complete satisfaction.

    REAL SUPPORT

    Not sure which product suits you? Give us a call and let one of our salon professionals help you find the perfect product.

    LOCALLY OWNED

    We have served the Santa Cruz area for over 37 years and promise to provide the same impeccable service online and offline.