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Westside Beauty Supply

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    • Shampoo

    • DevaCurl No Poo Decadence 12 oz
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      DevaCurl

      DevaCurl No Poo Decadence

      Zero Lather Cleanser For Ultra-Rich Moisture For Coarse Waves, Curls, and Coils RICH DECADENT MOISTURE IS YOURS If you have dry, coarse curls, this non-lathering cleanser with an ultra-rich moisture preserving blend leaves them nourished, bouncy and...

      $26.00 - $48.00
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    • DevaCurl No Poo Original
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      DevaCurl

      DevaCurl No Poo Original

      Zero Lather Cleanser For Rich Moisture For Medium to Coarse Waves, Curls, and Coils MEET THE OG If you have dry, medium to coarse curls, this non-lathering cleanser with a rich moisture preserving blend will leave them shiny, bouncy and hydrated...

      $26.00 - $48.00
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    • DevaCurl Low Poo Delight
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      DevaCurl

      DevaCurl Low Poo Delight

      Mild Lather Cleanser For Lightweight Moisture For Fine Waves, Curls, and Coils BODY & DEFINITION VIBES If you have dry, fine curls, this low-lathering cleanser with a lightweight moisture preserving blend will leave them soft, defined and bouncy...

      $26.00 - $48.00
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    • DevaCurl Low Poo Original
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      DevaCurl

      DevaCurl Low Poo Original

      Mild Lather Cleanser For Rich Moisture For Fine to Medium Waves, Curls, and Coils A LOW LATHER LEADER If you have dry, medium to coarse curls, this low-lathering cleanser with a rich moisture preserving blend leaves them shiny, bouncy and hydrated...

      $26.00 - $48.00
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    • Onesta Thickening Shampoo
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      Onesta

      Onesta Thickening Shampoo

      PLEASE NOTE - ONESTA HAS GONE OUT OF BUSINESS. WE WILL NOT HAVE ANY MORE INVENTORY ONCE OUR STOCK IS SOLD THROUGH. For Fine, Limp, & Color Treated hair Gently cleanse damp hair with Thickening Shampoo, starting with scalp working through ends...

      $29.99 - $52.99
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    • MoroccanOil Dry Shampoo Dark Tones
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      Moroccanoil

      MoroccanOil Dry Shampoo Dark Tones

      Moroccanoil Dry Shampoo Dark Tones contains ultra fine, oil absorbing rice starch that removes buildup and odor, leaving hair instantly clean and refreshed. Its UV protecting, argan oil infused formula breaks down instantly, leaving no dull residue and...

      $28.00
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    • Moroccan Oil Smoothing Shampoo
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      Moroccanoil

      MoroccanOil Smoothing Shampoo

      Smooth and tame unruly, frizzy hair with this gentle cleansing formula. Moroccanoil Smoothing Shampoo with AminoRenew restores depleted amino acids to strengthen hair and align its natural keratin structure. Infused with argan oil and argan butter, this...

      $28.00
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    • MoroccanOil Clarifying Shampoo
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      Moroccanoil

      MoroccanOil Clarifying Shampoo

      Hair products, hard water and mineral deposits, chlorine and environmental impurities can all leave buildup over time which can cause dull, greasy or limp hair. Moroccanoil Clarifying Shampoo is a deep cleansing formula that removes everyday...

      $28.00
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    • MoroccanOil Moisture Repair Shampoo
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      Moroccanoil

      MoroccanOil Moisture Repair Shampoo

      Repair damaged hair caused by color, chemical processing or heat styling with Moroccanoil Moisture Repair Shampoo! This shampoo gently and effectively cleanses and revives hair to leave it nourished, manageable and strong. Infused with...

      $28.00 - $56.00
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    • MoroccanOil Hydrating Shampoo
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      Moroccanoil

      MoroccanOil Hydrating Shampoo

      Infuse dehydrated, dry hair with much needed moisture! Moroccanoil Hydrating Shampoo conditions hair with antioxidant rich argan oil, Vitamins A and E and moisture attracting red algae for hair that looks and feels healthier. This moisturizing...

      $28.00 - $56.00
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    • MoroccanOil Extra Volume Shampoo
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      Moroccanoil

      MoroccanOil Extra Volume Shampoo

      Extra Volume Shampoo will transform and volumize fine hair from lifeless to lively! It works weightlessly to gently cleanse and add volume to fine, limp hair. Infused with antioxidant rich argan oil and revitalizing nutrients. Including, linden bud...

      $28.00
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    Westside Beauty Supply

    GREAT SELECTION

    We carry thousands of professional salon products. Many are exclusives that the big box stores can’t get!

    SHOP CONFIDENTLY

    We are an authorized salon retailer for every brand we carry. All of our products come fully backed by the manufacturer.

    CUSTOMER SERVICE

    We are a REAL family owned business and working salon, not a big box or warehouse. Our #1 goal is your complete satisfaction.

    REAL SUPPORT

    Not sure which product suits you? Give us a call and let one of our salon professionals help you find the perfect product.

    LOCALLY OWNED

    We have served the Santa Cruz area for over 37 years and promise to provide the same impeccable service online and offline.