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Westside Beauty Supply

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    • Men

    • Firm Hold Styling Gel
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      Firm Hold Styling Gel

      An alcohol-free, long-lasting gel. Firm Hold Styling Gel, the ultimate in holding power, is enriched with natural extracts like Vitamin B5 to help hair look thicker with added shine. Superior hold and shine with a low pH to prevent drying of the hair...

      $13.95 - $33.00
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    • American Crew 3 In 1 Shampoo
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      American Crew

      American Crew 3 In 1 Shampoo

      All-in-one shampoo, conditioner, and body wash perfect for travel or the gym. American Crew's 3-in-1 has it all - shampoo, conditioner, and body wash all in one convenient product that makes grooming simple. It's perfect to take to the gym or on a...

      $10.99 - $39.99
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    • Paul Mitchell Tea Tree Body Bar
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      Paul Mitchell

      Paul Mitchell Tea Tree Body Bar

      What it doesCleanses and soothes naturally with invigorating tea tree oil. How it worksEnriched with parsley flakes to gently exfoliate. Tea tree oil is a natural antiseptic and disinfectant known for its healing properties. Added bonusIt’s a...

      $9.50 - $14.50
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    • FiberTech Groove Grease
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      FiberTech

      FiberTech Groove Grease

      Get in the Groove Groove Grease is the perfect medium hold, pliable styling tool for volume, shape and flexible control. It has absolutely no gluey stiffness! Groove Grease washes out with water leaving the hair free of oily, gunky residue...

      $15.00 - $25.00
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    • FiberTech Grip Grease
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      FiberTech

      FiberTech Grip Grease

      Get hip with the grip! Benefits: Absolutely NO PARABENS UV Protecting Formula Water Soluble Fortifies with Keratin Made In the USA Features: Grip Grease is the uncompromising styling tool for dramatic shape and controlled hold. It has...

      $15.00 - $25.00
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    Westside Beauty Supply

    GREAT SELECTION

    We carry thousands of professional salon products. Many are exclusives that the big box stores can’t get!

    SHOP CONFIDENTLY

    We are an authorized salon retailer for every brand we carry. All of our products come fully backed by the manufacturer.

    CUSTOMER SERVICE

    We are a REAL family owned business and working salon, not a big box or warehouse. Our #1 goal is your complete satisfaction.

    REAL SUPPORT

    Not sure which product suits you? Give us a call and let one of our salon professionals help you find the perfect product.

    LOCALLY OWNED

    We have served the Santa Cruz area for over 37 years and promise to provide the same impeccable service online and offline.