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Westside Beauty Supply

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    • Treatments

    • ColorProof Weekly Blonde Masque
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      ColorProof

      ColorProof Weekly Blonde Masque

      Fortify, tone and protect with this ultra-pigmented, purple treatment masque that helps to correct and neutralize brassy tones while treating damage caused by lightening and coloring. Enriches hair and smooths the cuticle for shiny, color-protected,...

      $43.95
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    • ColorProof Daily Blonde Shampoo
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      ColorProof

      ColorProof Daily Blonde Shampoo

      Gently cleanse while toning and brightening blonde, lightened and silver hair. Sulfate-free, daily purple shampoo cancels brassiness and yellow tones, leaving hair revitalized and color fresh and protected.  Aroma: Citrus, Jasmine, and Coconut Milk...

      $43.95
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    • Number 4 Reconstructing Hair Masque
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      Number 4

      Number 4 Reconstructing Hair Masque

      A restorative treat that infuses moisture and protein for featherweight results. Detangles and soothes by providing hair with a rich blend of soy proteins, Vitamin B5 and natural conditioners to infuse shine and a prét-a-porter glow. It is the...

      $20.95 - $41.95
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    • Nioxin Scalp Relief Soothing Serum
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      Nioxin

      Nioxin Scalp Relief Soothing Serum

      Nioxin Scalp Relief Soothing Serum is the final step of a three part regimen, specially formulated to soothe the scalp while thickening the hair. A leave-on treatment that immediately relieves a dry, sensitive and itchy scalp, while helping to...

      $39.00
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    • Nioxin Scalp Relief Kit
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      Nioxin

      Nioxin Scalp Relief Kit

      SOOTHES THE SCALP WHILE HELPING THICKEN THE HAIR FROM THE 1ST USE FREE OF PARABENS, SULFATES AND COLORANTS More than ¾ of consumers who tried it felt their scalp relieved and comforted**Based on a consumer test, where subjects with scalp...

      $45.50
      Add to Cart
    • Neuma neuSmooth Revitalizing Masque
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      Neuma

      Neuma neuSmooth Revitalizing Masque

      Color-extending formula for dry, damaged and frizzy hair (curly/wavy/thick) Revives, strengthens and smooths, while improving strength and manageability Tames dry, damaged, frizzy hair caused by chemical treatments, heat or environmental...

      $44.95
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    • Nioxin Scalp Recovery Kit
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      Nioxin

      Nioxin Scalp Recovery Kit

      Scalp recovery is specially designed for scalp-related problems, including seborrheic dermatitis and dandruff. It provides moisture balance to dry, itchy scalp and dry hair, eliminating irritation and flaking. The maximum strength formula helps sooth dry...

      $45.50
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    Westside Beauty Supply

    GREAT SELECTION

    We carry thousands of professional salon products. Many are exclusives that the big box stores can’t get!

    SHOP CONFIDENTLY

    We are an authorized salon retailer for every brand we carry. All of our products come fully backed by the manufacturer.

    CUSTOMER SERVICE

    We are a REAL family owned business and working salon, not a big box or warehouse. Our #1 goal is your complete satisfaction.

    REAL SUPPORT

    Not sure which product suits you? Give us a call and let one of our salon professionals help you find the perfect product.

    LOCALLY OWNED

    We have served the Santa Cruz area for over 37 years and promise to provide the same impeccable service online and offline.