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Westside Beauty Supply

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    • Shampoo

    • Zerran Moisturizing Shampoo Liter
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      Zerran

      Zerran Moisturizing Shampoo

      This ultra-moisturizing shampoo is specially formulated to maintain hair after a chemical service. It’s also the perfect way to keep curly or wavy hair healthy and frizz-free. Contains natural extracts of licorice, chamomile, ginkgo biloba, yarrow,...

      $47.95
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    • ColorProof Curl Shampoo
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      ColorProof

      ColorProof Curl Shampoo

      Bends, twists, curls and swirls? We've got you. This dynamic duo creates a strong foundation for healthy, defined, vibrant curls. Hello, texture transformation! Aroma: Peach Rose Water • Gently cleanses and conditions without disturbing curl...

      $12.95 - $43.95
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    • ColorProof Daily Blonde Shampoo
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      ColorProof

      ColorProof Daily Blonde Shampoo

      Gently cleanse while toning and brightening blonde, lightened and silver hair. Sulfate-free, daily purple shampoo cancels brassiness and yellow tones, leaving hair revitalized and color fresh and protected.  Aroma: Citrus, Jasmine, and Coconut Milk...

      $43.95
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    • ColorProof Baobab Recovery Shampoo
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      ColorProof

      ColorProof Baobab Recovery Shampoo

      Gently cleanse and fortify to help strengthen, smooth and revitalize while protecting hair color. Aroma: Peppercorn Patchouli • Helps fortify, strengthen and increase hair’s elasticity • Delivers exceptional hydration from root-to-tip...

      $12.95 - $44.95
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    • DevaCurl CurlBond Cleanser
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      DevaCurl

      DevaCurl CurlBond Cleanser

      Re-Coiling Mild Lather Cleanser For All Waves, Curls, and Coils FIGHT DAMAGE This low-lathering cleanser with the Patented CurlBond Complex re-coils damaged curls and works from the inside out to help re-link broken bonds, improve strength and protect...

      $41.95 - $76.95
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    • Nioxin Scalp Relief Kit
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      Nioxin

      Nioxin Scalp Relief Kit

      SOOTHES THE SCALP WHILE HELPING THICKEN THE HAIR FROM THE 1ST USE FREE OF PARABENS, SULFATES AND COLORANTS More than ¾ of consumers who tried it felt their scalp relieved and comforted**Based on a consumer test, where subjects with scalp...

      $45.50
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    • Neuma reNeu Clarifying Shampoo new packaging Neuma reNeu Clarifying Shampoo old packaging
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      Neuma

      Neuma reNeu Clarifying Shampoo

      Sulfate-free, color-extending formula for all hair and scalp types Lightweight, nourishing removes product build up from hair and scalp while detangling and smoothing Sunflower seed oil balances oily hair & scalp Peppermint Leaf reduces...

      $43.95 - $109.95
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    • Neuma neuVolume Shampoo new packaging Neuma neuVolume Shampoo old packaging
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      Neuma

      Neuma neuVolume Shampoo

      Sulfate-free color-extending formula for all hair types in need of a lift Adds weightless body and volume, and offers anti-static properties while giving hair fullness and movement Pomegranate extract and Vegetable-based glycerin helps prevent...

      $43.95
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    • Neuma neuMoisture Shampoo new packaging Neuma neuMoisture Shampoo old packaging
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      Neuma

      Neuma neuMoisture Shampoo

      Luxuriously, rich, creamy sulfate-free lather formulated for dry and chemically damaged hair Rehydrates thirsty hair by restoring lost moisture.  Perfect for dry, damaged hair, these products help balance moisture while protecting color and...

      $43.95
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    • Nioxin Scalp Recovery Kit
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      Nioxin

      Nioxin Scalp Recovery Kit

      Scalp recovery is specially designed for scalp-related problems, including seborrheic dermatitis and dandruff. It provides moisture balance to dry, itchy scalp and dry hair, eliminating irritation and flaking. The maximum strength formula helps sooth dry...

      $45.50
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    Westside Beauty Supply

    GREAT SELECTION

    We carry thousands of professional salon products. Many are exclusives that the big box stores can’t get!

    SHOP CONFIDENTLY

    We are an authorized salon retailer for every brand we carry. All of our products come fully backed by the manufacturer.

    CUSTOMER SERVICE

    We are a REAL family owned business and working salon, not a big box or warehouse. Our #1 goal is your complete satisfaction.

    REAL SUPPORT

    Not sure which product suits you? Give us a call and let one of our salon professionals help you find the perfect product.

    LOCALLY OWNED

    We have served the Santa Cruz area for over 37 years and promise to provide the same impeccable service online and offline.