Hair softening shampoo with argan oil for dry hair that provides 15x more conditioning*, strengthening the hair's core. Its keratine-enriched complex replenishes hair while adding intense softness.
- Gently cleanses and softens
- Replenishes moisture to dry hair using argan oil technology
- Adds softness and transforms the texture of dry and brittle hair
*All Soft Shampoo, Conditioner, and Argan-6 oil vs. a non-conditioning shampoo
This shampoo is so hydrating for the hair. I find it works best on hair that has been damaged or is extremely porous
I have coarse hair and it always seems to want to frizz. This shampoo makes my hair softer and smoother. The conditioner and mask are great too! I use the mask about once a week and the NDB for coarse hair on days when I skip blow drying to give my hair a break.