null
Toggle menu
(831) 479-1026
Westside Beauty Supply

25% OFF EVERYTHING!

Use code EARTH24 at checkout

FREE SHIPPING on orders over $59

Shop By Category

Shop By Brand

  • Hair
  • Skin
  • Nails
  • Makeup
  • Organic
  • Earth-friendly
  • Travel Size
  • Tools
  • CBD Beauty
  • GALentines
  • Men

    • Shop By Brand

  • dermalogica
  • Paul Mitchell
  • Enjoy
  • ColorProof
  • DevaCurl
  • AG
  • Kenra
  • Redken
  • Moroccanoil
  • Sun Bum
  • J Beverly Hills
  • Hempz
  • Joico
  • It's A 10
  • All-Nutrient
  • GiGi
  • glo Skin Beauty
  • Loma
  • Pureology
  • ABBA
  • Nioxin
  • Sebastian
  • Malibu C
  • Number 4
  • OPI
  • SuperNail
  • Crome
  • Suavecito
  • Curls & Potions
  • Biolage
  • American Crew
  • Living proof
  • Macadamia Professional
  • No Nothing
  • ASP
  • Lanza
  • bareMinerals
  • Alterna
  • Matrix
  • Aquage
  • Maria Nila
  • Onesta
  • Original Sprout
  • Palladio
  • Satin
  • X5
  • Olaplex
  • Big Sexy Hair
  • Ardell
  • FROMM
  • Manic Panic
  • Brandon Femme
  • Celeb Luxury
  • Colure
  • Grande Cosmetics
  • Neuma
  • Wavertree & London
  • Cricket
  • DermOrganic
  • blinc
  • CHI
  • Clairol
  • Keratin Complex
  • KMS
  • Pulp Riot
  • Uhai
  • Duo
  • HairArt
  • Herbacin
  • Punky Colour
  • SkinJoy
  • The Crème Shop
  • ULTRA
  • B&D
  • Hayashi
  • Je Veux
  • Style Edit
  • Trevor Sorbie
  • Wella
  • BODE
  • Classic
  • FiberTech
  • Godefroy
  • K18
  • Keracolor
  • Nail Tek
  • Sta-Rite
  • The Pastel Shop
  • BabyFoot
  • Berins (Berodin)
  • Hot Tools
  • L'OREAL
  • LastObject
  • Marianna
  • Schwartzkopf
  • Seche
  • Sukesha
  • Colortrak
  • Cuccio
  • D:fi
  • View all Brands

    • Clarifying

    • All-Nutrient ClarpHx Shampoo
      Quick view

      All-Nutrient

      All-Nutrient ClarpHx Shampoo

      Ideal for hair that is exposed to pool and well (hard) water ClarpHx® Shampoo is a gentle cleanser containing a unique, sarcosine amino acid that acts as a chelating agent to remove harsh minerals such as iron, calcium, copper, and manganese...

      $18.00 - $30.00
      Choose Options
    • Enjoy Sulfate Free Balancing Shampoo
      Quick view

      Enjoy

      Enjoy Sulfate Free Balancing Shampoo

      pH 4.5-5.5 Previously called Sulfate Free Shampoo. NEW name, NEW packaging, same GREAT formula. Cleanse and strengthen all hair types with this gentle shampoo. Give the hair strength, smoothness, shine, and frizz control with Cleanse Sensor technology...

      $20.95 - $50.95
      Choose Options
    • Enjoy Clarifying Shampoo
      Quick view

      Enjoy

      Enjoy Clarifying Shampoo

      pH 4.5-5.5 | Sulfate Free Uniquely designed to thoroughly cleanse the hair without compromising your color or chemical services. One-Step Clarifying and Chelating Shampoo. Removes Product Build-Up, Medication, Chlorine and Minerals from Hard Water...

      $20.95 - $50.95
      Choose Options
    • Kenra Clarifying Shampoo
      Quick view

      Kenra

      Kenra Clarifying Shampoo

      Restores hair's natural radiance by removing dulling deposits and build-up Deeply cleanses to remove dulling deposits without drying hair or harming color Brightens highlighted, bleached or gray hair  Gentle for everyday use &...

      $19.95 - $37.95
      Choose Options
    • ABBA Detox Shampoo
      Quick view

      ABBA

      ABBA Detox Shampoo

      ABBA Detox Shampoo uses Baking Soda and Molasses to eliminate heavy build-up and impurities from the hair. This amazing formula cleanses and detoxifies each hair strand and restores it to it’s natural softness, volume and shine. Removes...

      $18.95 - $38.00
      Choose Options
    • Malibu C Swimmers Wellness Shampoo
      Quick view

      Malibu C

      Malibu C Swimmers Wellness Shampoo

      The top of the line shampoo for both competitive and recreational swimmers alike, this ultra-mild, 100% vegan, rich lathering cleanser is completely free of sulfates and harsh aggressors, yet boasts the ability to combat the damaging effects of harsh...

      $20.95 - $45.95
      Choose Options
    • Malibu C Hard Water Wellness Shampoo
      Quick view

      Malibu C

      Malibu C Hard Water Wellness Shampoo

      The perfect defense against dull, dry, discolored, damaged locks caused by malicious minerals hiding in your water, this 100% vegan super shampoo boasts top-notch cleansing capabilities without harsh chemicals or sulfates and features the sweetly scented...

      $20.95 - $45.95
      Choose Options
    • Enjoy Clarifying Spray
      Quick view

      Enjoy

      Enjoy Clarifying Spray

      One of a kind spray in clarifying formula, designed to remove mineral deposits, product build up chlorine and/or other impurities in the hair. Color safe for all hair types. pH 4.5-5.5 USAGE: Wet hair. Spray in Clarifying Spray and work through hair...

      $19.95
      Choose Options
    Compare Selected
    Westside Beauty Supply

    GREAT SELECTION

    We carry thousands of professional salon products. Many are exclusives that the big box stores can’t get!

    SHOP CONFIDENTLY

    We are an authorized salon retailer for every brand we carry. All of our products come fully backed by the manufacturer.

    CUSTOMER SERVICE

    We are a REAL family owned business and working salon, not a big box or warehouse. Our #1 goal is your complete satisfaction.

    REAL SUPPORT

    Not sure which product suits you? Give us a call and let one of our salon professionals help you find the perfect product.

    LOCALLY OWNED

    We have served the Santa Cruz area for over 37 years and promise to provide the same impeccable service online and offline.