Sterling Silver is specially formulated to eliminate brassy, yellow tones from blonde and silver hair. With its unique violet base, this mild toning shampoo removes dullness and brassiness, leaving blonde and silver hair looking cleaner and brighter. pH 4.5-5.5
Sterling Silver Shampoo contains a non-staining violet base that neutralizes yellow or brassy tones from the hair. It also contains AG’s exclusive CARE (Colour And Radiance Enhancing) Complex:
- Violet base – neutralizes yellow and brassy tones
- Sunflower seed extract – fights free radicals and protects from UVA degradation
- NaPCA – a natural moisturizer
- Polyphenols – natural compounds found in flowers that keep colour vibrant, even in intense sunlight. Our polyphenolic blend includes aqueous extracts of marigold, lavender, red clover, pine and carnation
- Cinnamidopropyltrimonium chloride – fights the harmful effects of the sun on your hair
- Ethylhexyl Methoxycinnamate – PABA-free sunscreen that protects hair from UV rays
I'm going from red to blonde and this shampoo is saving my hair! It does a great job at toning out the brassy-ness, as well as not drying out my hair. Plus, it smells great!
This shampoo is really great at toning any pale yellow tones out of light blonde or gray hair! A lot of "purple" shampoos have a tendency of stripping moisture from the hair, this product does not! I also recommend to follow up with the Sterling Silver Conditioner (same brand) after shampooing. I have noticed faster and better results when using the conditioner after the shampoo!